Tweet2Quit an Effective Smoking Cessation Method: Study

Not just news alerts, micro-blogging website Twitter can help smokers kick the butt in a more efficient way than traditional methods, scientists have revealed.

The team from the University of California-Irvine and Stanford University found that a real-time, fully automated, Twitter-based smoking intervention programme called "Tweet2Quit" was twice as successful at kicking the habit as those using traditional ways.

"The results indicate significant possibilities for using social media as a delivery mechanism for health prevention intervention, specifically in smoking cessation," said Cornelia Pechmann, professor of marketing at the University of California-Irvine.

http://gadgets.ndtv.com/social-netw...fective-smoking-cessation-method-study-819770

 

Wonder if it really works for those that are die-hard smokers! A little tweet doesn't have that power over a long time smoker like my friend, but I will forward this link anyway just to tick her off, lol..